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Tips for Attracting Younger Members
  • Don’t go too crazy at first. If the average age of your club is over 60, begin by trying to attract members in their 40’s and 50’s and work from there.
  • Use your age differences to your advantage. Stress the opportunity for career mentoring and set up mentoring programs pairing members with vast experience with those just beginning their careers.
  • Keep younger, and newer, members in the loop. This one is a biggie! Don’t waste all that effort attracting new members only to forget about them and let them drift away from lack of attention. Engage them in as many ways as you can. Find out what they are interested in, and put them in charge of things that match their likes. If you have enough new members with a particular interest, start up a new program
or incorporate their interests into an existing one. Make sure you give them lead roles, and give them a real opportunity to make a difference.
Evan Burrell Rotary Club of Turramurra
 
 
 
 
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